I am Lori

Work with Lori


If you're seeking ...

  • content audits to make next steps with your team the most cost-effective
  • content strategy for an existing or new campaign
  • creative direction on a video series
  • editorial direction for video teams 
  • content for video-first branding efforts 
  • a creative partner for  your short or feature film, music video, or commercial project 

...I'd love to hear from you.  Email me or find me on Twitter


Overheard about Lori



and they're kinda nice

“Lori is extremely creative and quite hilarious. Her artistic abilities are truly enviable and she is, above all, passionate about her craft.  Not only does she have her finger on the pulse of pop-culture, but she’s also down to earth and enjoys beer and meat. Often together. I would recommend Lori to any director or producer seeking to work with fresh, funny, and professional talent.”

- TAIKA WAITITI: Director, BOY, What We Do in Shadows, Thor: Ragnarok

"Talk about integrity, self-confidence and follow-through! I met Lori when she applied for a position I was hiring for. The job wasn't a fit, but she got back in touch when she landed at the Economist to learn more about what Google could offer. Then, as she was moving on from there, she made sure I got squarely in touch with her now-former colleagues -- and we've now made a great connection. It's a rare person who can follow through to connect someone who didn't hire her for a job with a former employer, but that's Lori." 

- JESSE FRIEDMAN: almost-client ;) 

"Lori isn't just a bright shiny [content] maker. She has such deep, well-informed thoughts about the structure that facilitates creativity to flow, and I always look to her to help pinpoint what's not working for me."

"Lori brings so much life to both her writing and our team."

"She is joy and sincerity personified. My Lori and savior!! She is a lifesaver and is always around to do some peer brainstorming. I learn so much from her daily. I am so happy to be on the team with her.

"Lori is my metaphor loving, real talk buddy who makes work more fun. <3"

"She writes the most creative [stories] and finds a fascinating angle for everything she covers."

"She always has the backs of her fellow writers, has an amazing "take no BS" way of living, and has some mad, mad, mad, mad writing skillz. <3"

“L is for the LOLz
O is for the O Team.
R is for the Real talk.
I is for...integrity? Yeah I'll go with that."

"You know that moment when you've hit a creative wall? Lori will take the time to help brainstorm around it (or over it, or under it). That's a huge help."

"This woman is a badass, plain and simple. She's always brewing up some great story, and at the same time, always willing to help her teammates out. We're not sure exactly how you do it all, but we're so thankful."

- taken from anonymous "APPRECIATIONS" 360 feedback from work as a video producer and copywriter for Upworthy.com